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TalkingNutrition

Providing perspectives on recent research into vitamins and nutritionals

2014-15

A Retrospective on TalkingNutrition in 2014

By Michael McBurney

TalkingNutrition was conceived to provide a perspective on emerging science. It has been an exciting year in many respects. Most importantly, Julia Bird and I welcomed Eric Ciappio and Rachel Murphy to the writing team. Rachel and Eric bring unique expertise/insights and add diversity to our content. We celebrated TalkingNutrition 4th anniversary in July and 1,000 blog posting in September.

In 2014, the team has written 245 blogs. TalkingNutrition saw an increase in the number of visits compared to 2013 and 2012. Over 28,000 new visitors have clicked through to the blog in the past year.  Readers have come from 171 different countries with the most frequent being from the USA , United Kingdom, Canada, Netherlands and India.

The top 5 ‘most read’ posts were:

At the end of 2013, @DSMNutrition had just under 3,000 followers. At this time, @DSMNutrition has over 5,400 followers. Because of frequent interactions with others, our Klout score increased 10%.

Thanks to the experts who publish science for us to write about to all who share/like our tweets and postings. In 2015, we will continue to live tweet from science and policy events.

Finally, Julia, Rachel, Eric and I would like to thank all of you for a great 2014. We live and breathe nutrition science. We enjoy writing. It delights us that readers continue to read and share our perspectives on nutrition research.

Have a festive season! Looking forward to a successful, enriching, interactive 2015!


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