DSM and the Dutch Olympic Committee/Dutch Sports Federation (
NOC*NSF) have been ‘Partners in Sport’ since 2001. The Olympic philosophy,
the tremendous ambition displayed by Olympic athletes and in particular their
great passion very much appeal to DSM. NOC*NSF is aiming for the maximum
possible result: going for medals, using the best possible resources. DSM is
actively contributing to the achievement of this goal.
Of course, it is ultimately up to the individual athletes to deliver a
top-level performance. An excellent physical condition, based on well-balanced
nutrition, is therefore crucial. At the same time, the best high-tech
materials are increasingly making the difference between victory and defeat.
That is why DSM, as innovation partner, does more than just provide financial
support. Together with NOC*NSF we are developing new products in the field of
nutrition and performance materials exclusively for the Dutch Olympic team, to
enable them to deliver top-level performances.
These innovations are being developed in close collaboration with specialists
from NOC*NSF, coaches, athletes and the Olympic support team. The combination
of DSM’s knowledge and know-how in the fields of life sciences and materials
sciences with NOC*NSF’s experience in sports represents the ultimate win-win
situation for creating new breakthrough innovations.
Athens 2004 & Turin 2006
During the Athens 2004 Olympics,
the world saw the introduction of the first products to emerge from this
partnership: the PeptoPro® energy and recovery drink, heat-regulating rowing
garments and a revolutionary rowing helmet. During the Turin Winter Olympics
in 2006 DSM came up with innovations in bobsleighs, including shock absorbers
that maintain their dampening properties at a range of different temperatures.
The Road to Beijing 2008
In the run-up to Beijing 2008, too,
DSM is supporting the Dutch athletes. DSM’s Road to Beijing in fact started as
early as June 2005, when a number of innovation projects were defined with the
aim of supporting the athletes on their way to success at the 2008 Olympics.
Since then, DSM people from various business groups have been working on the
development of new products and concepts, a number of which are now being
tested by Dutch Olympic team members and candidates.
In developing products for the Beijing Olympics, DSM is paying special
attention to the tough climate conditions in this region: the heat and the
high humidity can lead to dehydration, a weakened immune system and poor
recovery. The sports innovations that DSM has developed for the Dutch Olympic
athletes have been grouped in the DSM
Unlimited Sports Center. In the run-up to Beijing these innovations will
be presented to the public in a number of media updates.
