Royal DSM N.V., the global Life Sciences and Materials Sciences company
headquartered in the Netherlands, today announces that DSM Nutritional
Products has opened its third premix plant in China. The new facility allows
DSM to serve a larger geographical area in China. This enables the company to
capitalize on opportunities that arise from the rapidly growing animal
nutrition & health industry in one of the key growth countries for DSM.
The new plant is located in the Hengyang High-tech Zone in the Hunan Province.
It will provide DSM-customers in the provinces of Hunan, Guangdong, Guangxi,
Fujian and Jiangxi with feed premix under the brand name Rovimix®.
“This investment is fully in line with DSM’s
Vision 2010 strategy which, among others, aims at further, sustainable
growth in emerging economies," commented Antonio Ruy Viana Freire,
President of Animal Nutrition & Health. “As a very important link
in the food chain, premix is of great importance in ensuring food safety and
nutrition. The new facility broadens our market coverage in the Chinese feed
market and enables more of our existing and new customers, especially those
located in the middle and Southern regions of the country, to benefit from our
products. Targeting China’s large market, we will continue to strengthen our
footprint and to accelerate the development of the animal nutrition & health
industry in China.”
As the leader in animal nutrition & health, DSM Nutritional Products is
dedicated to providing safe and high quality innovative products for its
customers, boosting the safety and nutrition level of the whole food chain.
The premix will be produced under the highest Optimum Vitamin Nutrition (OVN®)
standards, and the products will include innovations such as the use of
Ronozyme® (phytase) for environmental protection during animal production,
Rovimix® Beta-carotene for improved dairy cow productivity and Hy-D® for
improved performance of poultry and pigs to support the feed and food
production industries.
DSM opened its first Chinese premix plant in 1997 in the Shanghai area. In
2006, the second premix plant was opened in the Shandong province. The fourth
plant is expected to open next year in the Jilin province. Currently options
for further expansion into Western China are investigated, with the intention
to be operational by 2010.
China is already accounting for a quarter of global meat consumption, a share
that is expected to further grow at an accelerated pace. Global meat
consumption is expected to rise by 20% by 2015, growth which is mainly coming
from China.
“The animal nutrition & health industry in China continues to develop
rapidly, and it is an honor for DSM to take part in this development and to
act as a leader in promoting it. This investment is a significant contribution
to the target of USD 1.5 billion in sales in China by 2010 in this strategic
emerging market," DSM's China President Jiang Weiming stated at the
official opening. “Meanwhile, we will make sure the new plant, like
DSM’s other plants, strictly adheres to our state-of-the-art global standards
.”
DSM in China
DSM began trading with China in 1963. Today, DSM
has invested in China for over a decade. DSM is currently involved in 10 joint
ventures, 16 wholly-owned foreign enterprises, 2 branch companies and 5 branch
offices in China that employ nearly 4,000 people. DSM’s business is growing
healthily and steadily in China with revenue of nearly 1 billion USD in 2007.
In addition, DSM is committed to the local talent and will continue its
devotion to China’s sustainable development initiative. More information:
www.dsm.com.cn.
DSM Nutritional Products
DSM Nutritional Products is the
world's leading supplier of vitamins, carotenoids and other fine chemicals to
the feed, food, pharmaceutical and personal care industries. The company has a
long tradition as a pioneer in the discovery of new products, new formulations
and attractive applications for all industry segments. More information:
www.dsmnutritionalproducts.com.
