DSM & sport

As outlined by Jan Zuidam, Deputy Chairman of the DSM Managing Board and chairman of the Olympic Steering Committee, there are many commonalities between sports and the market place in which DSM is operating. “ Sports are not only about competition, ambition, training and focus, but also about teamwork and, of course, the desire to win. All of these elements apply to DSM as well. Everyday we face fierce competition and our mission is to be a top performer in every market in which we compete. As the innovative Partner in Sports of the Dutch Olympic Committee ( NOC*NSF) we work closely together with sportsmen and women in their quest for success – and together we help the world of sports move forward. As such we have a fantastic platform to show the world what we are capable of at DSM in the fields of nutrition and performance materials.”

Download:  DSM & Sport Fact sheet (PDF: 117 Kb)

Although DSM’s involvement with sport has evolved around the innovation partnership with the Dutch Olympic Committee, the program has a truly international character. Elvira Luykx, Director Media Relations & Sponsoring: “ The Innovation is our Sport™ program is not a Dutch affair. Being an international company, with the majority of its workforce based outside the Netherlands, this is an international program that is an ideal platform to show the innovative power of DSM, both externally and internally, and to create a sense of company pride among our employees worldwide.”

Program organization

The program activities are distributed over two clusters, which can be viewed in more detail by clicking the links below:

Quick links