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DSM in Personal Care

DSM reveals emotions by using the magic of science at in-cosmetics 2017

We, as DSM Personal Care, reveal emotions by using the magic of science to deliver beauty care ingredients that truly make a difference. But how do we use science as a magical tool to trigger emotions, capture people’s attention, and prove the importance of using active ingredients to enhance beauty and protect health?  

At this year’s in-cosmetics show, we want you to experience the magic behind our science through visual presentations, to show you how important the science behind our products is for both our customers and your end consumers.

We’re aware people know that too much exposure to the sun can damage skin. However, using sun protection is still perceived as a hassle, making your skin feel greasy and leaving your hands sticky. We, as one of the leading suppliers of UV-filters, see it as our responsibility to raise awareness of how important it is to incorporate sun protection into your daily routine. Visit us at booth K40 to discover our special devices that check consumer’s protection from the sun.

Did you know that dry skin is the number one unmet consumer need? 
There are so many moisturizers on the market, but none are as effective as the consumer wants them to be. Come by our booth to see how a new methodology helps ingredient and skin care product manufacturers to better evaluate and visualize the effectiveness of moisturizing care.

New launches are coming up in sun, skin and hair care!

Sun Care

DSM’s heritage PARSOL® brand is set to expand – and we’re not just talking about UV-protection! Intrigued? Click here for an early preview.

Skin Care

Interested in new skin care trends, convinced sunlight is the key to protecting your skin, and don’t want to compromise on sustainable sourcing in eco-friendly environments? If the answer is always yes, then don’t miss our upcoming launch of the microalgae PEPHA®-AGE which stimulates skin’s own defense against sunlight. Download more detailed information here.

Hair Care

Last year we issued a challenge: Dare to change your hair. Feedback showed that a large majority of women would like to be more adventurous with their hair. It also revealed they are looking for novel products, testers and samples to provide an impulse to get creative.

So this year we as DSM Personal Care are backing our challenge with more concepts, formulations and versatile yet reliable ingredients from its TILAMAR® hair care and styling product range that put the fun back into experimenting, and empower women to express themselves freely. Download the infographic from here.

Engage with DSM at the trade show’s activities:

  • Boost your make-up with DSM at the Make-up Bar
  • Meet DSM live on stage in the Formulation Lab (11.15am–12.15pm on 5 April)
  • Experience new sensations in sun protection at the Sensory Bar
  • Discover the world of fair trade in alpine bioactives in the Sustainability Corner (4 April at 3pm)
  • Visit the Sustainability Pod to learn more about DSM’s commitment to sustainability in vitamin production. Download the related infographic here.

Join the team at the DSM Happy Hour on Tuesday, 4 April and Wednesday, 5 April from 4pm to 6pm for music, drinks, food, fun and the famous tombola…

Interested in getting more detailed insights around our presence? Download the full overview on this page!