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See, taste and touch - The evolving grocery store landscape

Parsippany NJ, US, 27 May 2015 09:00 CEST

DSM to feature over 60 Functional Food, Beverage and Dietary Supplement concepts during IFT 2015

Consumer appetite for great-tasting, better-for-you products, is re-framing the types of items that make their way into today’s grocery store shopping cart. DSM is at the forefront of seizing this opportunity by providing custom nutrient-rich, functional solutions that deliver on innovation with a broad appeal to this evolving consumer who is increasingly looking for ‘everyday foods’ for health and wellness.

During IFT, we invite you to visit our booth (2839) to see, taste and touch over 60 product prototypes designed to meet consumer’s evolving preferences. Among the concepts taking center stage during the show are:

Fortitech® Premixes

Fortified market-ready powdered beverages, a beauty-from-within drink and a liquid stick pack from Fortitech Premixes, DSM’s custom nutrient premix service.


Greek-style yogurt, utilizing various next generation cultures from our ‘Greek Legends’ toolbox, that support product differentiation in taste, texture and appearance, all of which are well maintained throughout shelf life.

Fermented Stevia

Premier tasting of our fermented Stevia in several beverage applications. 


Clarified apple juice enhanced with DSM's life’sDHA clear omega-3 emulsion. This shelf-stable beverage contains 32mg of DHA without any fishy taste or added turbidity.


A breakfast biscuit, utilizing Oatwell oat beta-glucan, which helps reduce the risk of heart disease by lowering cholesterol as part of a diet low in cholesterol and saturated fat.


Mac and cheese, colored with a proprietary carotenoid blend and a delicious sparkling citrus beverage, colored with new Clear Carotenoids. The product display will highlight pre-commercial Canthaxanthin RVI, a nature-identical purple solution for dairy, confectionery and beverage products.


Savory applications, including traditional and ethnic snacks and meals, featuring sodium reduction, label simplification, flavor enhancement and taste indulgence strategies.

Additionally, our chefs will be serving up a roster of culinary delights such as Sweet Ancho Chili Chips, Thai-style Coconut-Chicken soup, Hainan Chicken Rice and Vegetarian Meatballs using DSM’s Multirome®, Maxavor®, Maxarome® and Maxagusto™ line of savory taste ingredients which exemplify a wide range of market trends for flavor indulgence, taste authenticity and health/wellness.