DSM presents Beauty EMPOWERED at the NYSCC Suppliers’ Day!
- 15 May 2018
- End Date:
- 16 May 2018
- New York City, Javits Convention Center
- In attendance:
- NYSCC Suppliers' Day
Visit booth #855 at the NYSCC Suppliers Day show in New York City on 15–16 May 2018, to discover new solutions from DSM Personal Care & Aroma Ingredients, including never-before-seen research on cosmetic facial contouring, to empower beauty creatives in their mission to deliver high-efficacy products to consumers.
In this era of increased transparency in personal care, not only has ingredient origin become more in focus, but also their efficacy. As savvy consumers digitally chronicle their cosmetic benefits in real time via social media, the burden for consumer-perceivable performance and “Instagram-worthy” formulations is at an all-time high. In response, DSM has leveraged their most cutting-edge technologies to deliver appealing formulations with powerful benefits in Skin, Hair, and Sun Care for today’s discerning beauty consumer.
DSM’s Beauty EMPOWERED delivers powerful ingredients and formulation concepts for four key areas:
Empowered to Moisturize… Now and Into the FutureBoost Hydration to Counteract Urban Stress with PENTAVITIN® - the true hydration artist City life causes skin to dry out easily. Through a new study utilizing 3D Moisture Mapping for panelists living in high-pollution environment, DSM’s natural moisture-magnet PENTAVITIN® is proven to improve hydration of excessively dry skin after a single application. Used daily, PENTAVITIN® provides powerful hydration to all facial areas.
- Feature Formulations: Pentavitin Smoothie & Intense Restorative Hand Cream
Empowered to Fight Stress… Regardless of the SourceFuture-Proof Skin from the Effects of Daily Stress with BEL-EVEN™ In today’s hyper-connected 24/7 lifestyle, stress cannot be avoided and that stress does have a visible impact on skin. DSM’s newest cosmetic solution, is able to sustainably rebalance the skin’s own stress management system. Its featured formulation has a “memory form” texture that instantly engages the senses by quickly recovering when pressed, for a true “anti-stress” effect.
- Featured Formulation: Bounce Back Skin Recovery Serum
- Featured Formulation: Microbiome Skin Cream
- Featured Formulation: Ultra-Firming Night Time Recovery Mask with SYN®-HYCAN
- Featured Formulation: Transforming Power Serum with Beauactive (Solid to Serum)
- Featured Formulation: Transforming Comfort Mask (Gel to Milk)
- Alp’Dry Shampoo For stress-free hair care between washes, this dry shampoo leaves hair and scalp feeling fresh and clean with minimum fuss.
- Texturizing Beach Spray For that relaxed, just-back-from-the-beach look. This hybrid product styles, protects and cares for hair.
- Crystal Clear Styling Wax+ A water-clear, “waxless” wax that oftens high style, flexible hold and great hair shine.
- Invisibleu Defense System - Sheer Mineral Sun Stick + Invisibleu Defense Serum – for SPF + blue light defense
- Zero Mark Stick SPF 40 – invisible sun protection with effortless glide, even over makeup
- Millennial Sun Protection – low pH protection and shine control for blemish-prone skin