DSM’s VALVANCE™ range claims Silver for ‘Best Ingredient 2014’ at in-cosmetics Asia
VALVANCE is DSM’s new breakthrough range of sensory and visual modifiers designed to deliver immediate perceived effects in two ways – in look and in feel. Besides a strong immediate result, consumers receive a fully substantiated performance benefit thanks to the newly developed “Bright Eye”, “Shine Control & Pore Minimizer” and “Comfortable in the Sun” concepts featuring VALVANCE™. The product range showed great customer appeal when it was first presented at the in-cosmetics trade show in Hamburg, Germany in April this year. The silver award for the “Best Ingredient 2014” at in-cosmetics Asia proves once again DSM’s strong belief in a holistic beauty experience where appearance and sensation are both equally important.
The Innovation Zone Best Ingredient Award honours the development of novel actives or functional ingredients that combine scientific excellence, formulation benefits for manufacturers and efficacy for consumers when compared to other products currently available on the market
The ten new ingredients short-listed for the award were selected by an expert panel of judges including Alain Khaiat of Seers Consulting, Karl Lintner, President of KAL’IDEES S.A.S., Jack Ferguson, founder of Skinnovation Ltd and Marc Pissavini, Director of Basic & Applied Research at Coty-Lancaster Group.
Rishabh Pande, Director Personal Care Asia Pacific, comments: "We are proud of this highly valuable recognition that distinguishes our innovation capabilities and willingness to provide our customers with safe and creative products for the market. We are excited to be here once again to demonstrate our commitment to focus on the high growth in this emerging market and showcase a range of products that are relevant both globally and locally."