In line with our purpose-led, performance-driven strategy, we work hard at DSM to drive sustainable living – helping our customers deliver futureproof solutions that make a positive difference to the world. And, while Covid-19 means we have to keep our distance physically, we still want to stay close to our customers and partners.
That’s why we recently held an insight-packed webinar on how our deep market research – including end-user reviews, big data analysis, and first-hand collection of insights – underlined a lack of adhesion as the number one area of improvement for primer trim and lacquer paints, and thus the best area for competitive differentiation in paint systems. Armed with these insights, we developed NeoCryl® HP-1000.
In-depth information on the decorative market, specifically on the latest trends in primer trim and lacquer paint systems and market opportunities for improving coating adhesion √
No-nonsense advice on how to take your coating solutions to the next functional and sustainability level with our resin √
Detailed insight on how our cutting-edge technology can help you get ahead of the market curve √
NeoCryl® HP-1000 is our multi-surface king of adhesion, developed to address the need for improved adhesion in trim and lacquer paint systems. This game-changing resin enables decorative primer applications that stick better and perform for longer on almost all common substrates. What’s more, it eliminates the need for sanding, enabling healthier, more sustainable paint systems. And on top of this, it offers quick drying times and smooth flow and leveling. Now that’s a real solution!
If you missed the webinar, don’t worry! We’ve made a recording available so that you can access this in-depth insight long-term.