Sugar reduction is the new normal: Rethinking sugar labeling strategies
Sugar content in the food we eat has become big news, and it’s having an impact on public opinion. We dove into consumer opinions and behavior when it comes to reducing sugar.
Sugar anxiety on the rise
47% of people are more concerned about their sugar consumption than they were 3 years ago.
More people checking the label
More than 50% of consumers are checking the label of the foods they buy for sugar content.
Demand for choices increasing
Two-thirds of respondents believe food producers should offer more reduced-sugar options.