Kaiseraugst, CH, 21 Feb 2019 02:30 CET
DSM’s Personal Care & Aroma Ingredients business unit, one of the industry’s leading suppliers to the personal care, home care and fine fragrance markets, will showcase non-invasive topical solutions and a new substantiation for its bioactive ALPAFLOR® SCUTELLARIA AO at PCHi, booth 4D28 on 26-28 February 2019.
Being in control of our appearance goes beyond leading a healthy lifestyle. Good nutrition and exercise are important, but high-efficacy, topical skin care products also offer ways to achieve the looks we desire. “Light Medical Beauty” refers to an emerging trend for non-invasive cosmetic options that give immediate and visible effects. At this year’s PCHi, DSM will focus on three non-invasive beauty trends possibilities: skin lightening, lifting, and hydration. Fabrice Guillemard, Regional Marketing Lead, will provide insights into the trend for light medical beauty at a talk on February 26 at 14:00. There will also be talk entitled “From Consumer Insights to Suncare Formulation Development” with Eve Chen, Regional Senior Lab Technician on February 27, 2019 at 14:00.
ALPAFLOR® SCUTELLARIA AO includes the exclusive and rare Alpine plant species Scutellaria alpina. In a discovery which is new to the cosmetics industry, DSM’s latest in-vitro studies now prove that ALPAFLOR® SCUTELLARIA AO activates GABAB receptors, thus protecting against skin barrier damage and reducing skin irritation and pain sensation. The bioactive also stimulates the release of β-endorphins, these 2 key neuromediators help to calm and soothe sensitive skin.
Furthermore, a four-week in vivo study conducted in a very harsh, polluted environment in Beijing confirmed ALPAFLOR® SCUTELLARIA AO’s excellent ability to protect the skin barrier, keep the skin looking healthy and relieve dullness, even after strong environmental stress.
In addition to its unique chemical profile and high scutellarin content, ALPAFLOR® SCUTELLARIA AO is fully sustainable and traceable. The entire ALPAFLOR® line is organically cultivated at high altitude in a very pure, unspoiled environment and DSM actively contributes to the protection and preservation of these areas and their plants. Our local and short supply chain has received Fair for Life fair trade certification for sustainable sourcing. In addition, ALPAFLOR® SCUTELLARIA AO is Halal certified, COSMOS and NATRUE organic certified, listed in China (IECSC and IECIC) and compliant for vegan products.
DSM has been invited to discuss and explore sustainability issues at PCHi’s first dedicated sustainability forum. Join us in helping to make the cosmetics world more sustainable on February 27, 2019, 14:30 – 16:30 in Hall 5, Meeting Room B.