Senolytics and Skin Ageing

ETERWELL™ YOUTH and the science of skin ageing

Welcome to a new age of ageing

For more than 50% of skin care users the word ‘anti-ageing’ has negative connotations* so it is no surprise that the skin care narrative has moved on to ‘well-ageing’ - maximizing skin health and potential at any age.

As the ‘anti-ageing’ conversation is overtaken by ‘well-ageing’, products that boost the skin’s cellular processes will move to the fore and reducing the skin’s biological age will become the new focus. The term ‘biological age’ is expected to become the new buzzword. 

Consumers are looking for holistic healthy ageing solutions

Consumers want to find healthly ageing solutions that address all their major skin concerns such as skin sagging, fines lines and wrinkles, skin roughness and loss of self-confidence. **

* Source: Kantar Profiles/Mintel, May 2022 © 2023 Mintel Group Ltd.
** © dsm-firmenich survey on 967 respondents within 4 countries US, UK, BR and KR – Nov 2023

We can meet this need for holistic well-ageing solutions through Senolytics Science

The science of Senolytics

At its best, on the inside, skin is a perfect ecosystem of continuous self-renewal processes, resulting in a beautiful healthy look on the outside.

Over time, however – and triggered by stressors – skin can work less effectively. Senescent cells, also called ‘zombie cells’, are aged cells which can no longer produce Collagen and Elastin. But instead of being naturally removed, they remain in the skin, impacting their immediate environment, inducing a vicious circle of inflammation and premature ageing.

ETERWELL®-YOUTH, powered by senolytics Science, selectively targets these destructive cells to properly remove them, re-boosting the natural skin processes and promoting healthy-looking skin. 

High consumer interest in senolytics

Consumer awareness of senolytics, senescent cells or zombie cells is low except in China.
But once the concept is explained, the purchase interest of buying a skin care product with senolytic ingredients is high. ***

Senolytics awareness

Senolytics purchase intent

*** © dsm-firmenich survey November 2023

Introducing ETERWELL™ YOUTH

ETERWELL™ YOUTH : THE holistic solution for healthy ageing skin, acting on the cellular level, efficient on any skin types, ethnicities and for any age, gender. It acts at the root cause of ageing: clearing senescent (zombie) cells.

This active, 100% of natural origin, produced from a rare plant, alpine willowherb, helps rejuvenate the healthy skin appearance, revert the skin damage induced by senescent cells (patent application filed). Reduces the appearance of wrinkles and helps increase the skin elasticity and smoothness with a better skin structure.

It is Cosmos, Natrue organic and Fair for Life fair trade certified.

The CELLANEW line-up with ETERWELL™ YOUTH

Products are for illustration only, not for sale. dsm-firmenich is not responsible for final products claims

Rejuvenation Serum

For all skin complexion concerns with ETERWELL™ YOUTH. Boosting collagen with a concentrated formula with SYN®-COLL and Ascorbic Acid, it’s been specifically designed to work on a cellular level, reducing the appearance of fine lines and wrinkles and uplifting skin firmness. Shake vigorously prior use this waterless bi-phase and apply regularly to revitalize your healthy youthful looking skin, use after use.

Revive and Glow Foundation

Glow from within with the help of ETERWELL™ YOUTH. This satin-smooth, with high coverage, cold-processed foundation first hydrates and soothes the skin with PENTAVITIN® and STIMU-TEX® AS and effectively helps reduce fine lines and wrinkles, enhancing skin power to rejuvenate skin complexion. Enabling you to feel infinitely youthful, inside, and out

Shield and Revitalize Cream

A roll-on with broad UVA & UVB protection, for daily UV cover targeting aging at the core. This multifunctional cream provides deep skin hydration and an improved skin barrier thanks to PENTAVITIN® and Niacinamide PC. In addition, it is powered with ETERWELL™ YOUTH, boosting skin’s texture and counteracting ageing signs – all with a breathable texture that leaves you feeling refreshed for the day ahead.

Age Reset Serum

For all skin complexion concerns with ETERWELL™ YOUTH. Boosting collagen with a concentrated formula with SYN®-COLL and Ascorbic Acid, it’s been specifically designed to work on a cellular level, reducing the appearance of fine lines and wrinkles and uplifting skin firmness. Shake vigorously prior use this waterless bi-phase and apply regularly to revitalize your healthy youthful looking skin, use after use.

A holistic sustainable solution

Naturality with no compromise on people and planet

Biodiversity protection:
Preserving Swiss alpine biodiversity though organic cultivation and sustainable land use. Cosmo/Natrue certified ingredient

Regenerative farming:
Aligned with the Union Ethical BioTrade (UEBT) Regenerative Farming (beyond responsible sourcing and ethical practices); focuses on improving soil resporation, water purification, maintenance or biodiversity, and enhanced climate resilience.

Responsible sourcing
Fair for Life fair trade certified. Transparent and traceable supply chain from seeds to bioactive; ethical relationship with small stakeholders. Guarenteed minimum price for farmer, fixed before the harvesting season.

Limted environmental impact
Low carbon footprint with less than 3kg CO2eq/kg; application of green chemistry principles and gentle extraction process using organic ethanol.

Formulations

  • Cellular Age Reset Serum​

    Cellular Age Reset Serum​

    For all skin complexion concerns with ETERWELL™ YOUTH. Boosting collagen with a concentrated formula with SYN®-COLL and Ascorbic Acid, it’s been specifically designed to work on a cellular level, reducing the appearance of fine lines and wrinkles and uplifting skin firmness

  • Rejuvenation Serum

    Rejuvenation Serum

    For all skin complexion concerns with ETERWELL™ YOUTH. Boosting collagen with a concentrated formula with SYN®-COLL and Ascorbic Acid, it’s been specifically designed to work on a cellular level, reducing the appearance of fine lines and wrinkles and uplifting skin firmness.

  • Revive and Glow Foundation​

    Revive and Glow Foundation​

    Glow from within with the help of ETERWELL™ YOUTH. This satin-smooth, with high coverage, cold-processed foundation first hydrates and soothes the skin with PENTAVITIN® and STIMU-TEX® AS and effectively helps reduce fine lines and wrinkles, enhancing skin power to rejuvenate skin complexion.

  • Shield and Revitalize Cream with SPF 50

    Shield and Revitalize Cream with SPF 50

    A roll-on with broad UVA & UVB protection, for daily UV cover targeting aging at the core. This multifunctional cream provides deep skin hydration and an improved skin barrier thanks to PENTAVITIN® and Niacinamide PC.

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