Maxavor®

Build delicious meatless meat taste

Maxavor® helps build authentic instant culinary flavor

Our process flavors cover many cooking styles and taste directions - and while they vary in intensity and complexity, every one of these flavor ingredients gives you outstanding quality and consistency for food that tastes true and recognizable profiles. Aside from a broad portfolio of classical process flavors, we also have a unique range of all-natural middle block flavor functionality ingredients. Whether it’s beef, white meat, or poultry-like flavors; or the taste of a classic roast, our ingredients combine uniquely to create truly authentic savory products.

Deliver real flavors to your food with our pure, concentrated meat-free and worry-free Maxavor® range. Maxavor® products build a delicious meaty taste with the functionality of classical process flavors. Our Natural Maxavor® range offers you a family of pre-made, ready-to-use products that provide the traditional intensity of thermal process flavors with a globally recognizable label declaration of Natural Flavor. Ingredients are available in chicken, and beef flavor, with roasted or boiled varieties; as well as white meat and clean rich dark roast. Not only are they ideal for replacing classical process flavors, but they’re also fast and easy-to-use.

NEW: Maxavor® Fish YE, vegan and 100% allergen-free flavor solution for fish based and vegetarian products

Our Maxavor® Fish YE is DSM’s latest innovation in natural flavors and expands on our well-established range of vegan meat flavors. It provides middle block taste in two profiles (white, fleshy fish and darker, meaty, oily fish) that deliver authentic flavor and full oily mouthfeel. Maxavor® Fish YE is ideal in both fish-based and plant-based seafood products, and it offers the added benefits of being natural, non-allergenic, vegan, kosher and halal – for a unique-to-the-market and truly declarable flavor solution. Read more in the press release here.

NEW - Maxavor® Fish YE: Build authentic fish taste with our 100% vegan and natural fish flavor

The meat alternatives market continues to grow in popularity as consumers – particularly millennials – embrace plant-based options. Now, the tide is turning toward plant-based seafood, which is expected to be the next vegan trend.

For producers creating fish-based or plant-based seafood products, the challenge is much the same as for meat alternatives: building authentic taste, clean flavor and desirable texture.